With over 10-years of experience with major media agencies and an array of freelance projects, I have cultivated a wide skill-set of design and marketing skills. I have an extensive background in logo creation, web advertisements, website design, print products, and production in all stages of the development process. My goal is to use a variety of mediums to market innovative, equitable designs for the best user experience (UX) possible.
​702.755.3604 | Katie@KatieShort.org | ​Pacific Time Zone
EXPERIENCE
October 2018 to Present
Lead Graphic Designer // Star 7 Advertising
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Apply and implement corporate brand guidelines for artwork compliance approval by the national company brand.
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Create campaigns for client websites, social media, and email marketing campaigns.
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Design larger-scale marketing compositions such as bus wraps, large signs, billboards, and t-shirts to reach new clients.
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Coordinate company proposal booklets for investors and business plans.
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Periodically update client websites using WordPress and WIX.
September 2016 to Present
Freelance Designer // Luxury Estates International
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Collaborate with the LEI creative director to keep in line with set brand standards.
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Produce social media banners to expand the client's reach to new customers seeking to sell/buy a luxury residential property.
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Set up files (newsletters, postcards, and flyers) for templates for team-wide use and printing standards.
July 2019 to August 2020
Creative Director & COO // Kokoro Productions LCC., Atlantis Festival
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Establish and implement a cohesive brand for the festival.
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Developed Mailchimp campaigns with a 75% open rate.
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Directed a $4,000 budget to increase community visibility for a new event.
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Researched and met with similar partners to grow a fanbase through their client base.
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Boost relationships with exhibitors, volunteers, and special guests with improved industry standards.
May 2016 to September 2018
Production & Digital Designer // Las Vegas Review-Journal
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Troubleshoot and design responsive web campaigns.
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Follow digital standards for social media and google exchange for static, animated, and simple video ads for multiple platforms.
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Research and master new software and design tools to continually improve my skills and performance.
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Design web-ready digital campaigns to promote the company brand and client marketing objectives.
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Revitalized the digital department and increased the number of creative digital campaigns completed in a day by 200%.
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Coordinated with other individuals/teams on marketing initiatives.
July 2011 to November 2017
Convention Director & Founder // Sabakon LLC.
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Oversee operations and executive departments, including: industry relations, business relations, human resources, multimedia, brand development and marketing, merchandise sales, and event programming during all stages of the annual convention.
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Lead and collaborate with a 20-person staff to run a multiple-day popular culture event with live entertainment, industry panels, games, competitions, and exhibitors.
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Cultivate a fan base on social media through targeted marketing, email newsletters, mail, and convention advertising.
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Enact a strict timeline on multiple projects to meet event deadlines.
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Design and produce an attractive trade show booth that generates interest in the company and ROI through new fans and sales.
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Increase ticket sales by 200% between 2018 to 2016.
ACADEMICS
August 2011 to December 2015
Bachelor of Arts // University of Nevada, Las Vegas
with an emphasis in Graphic Design
August 2007 to June 2011
High School Diploma // Southeast Career and Technical Academy
Graphic Design Major
AREAS OF EXPERTISE
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Brand Design
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Brand Guidelines
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Graphic Design
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Graphics
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Image Editing
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Interaction Design
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Layout Design
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Leadership
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Logo Design
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Magazines Ads
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Marketing
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Newspaper Ads
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Page Layout
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Photography
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Poster Design
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Print Billboards
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Print Design
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Production Design
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Programs Booklets
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Project Management
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Responsive Web Design
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Simple Video Edits
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Social Media
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Static Television Graphics
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Style guides
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Time Management
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Typography
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User Experience (UX)
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User Experience Design
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Vehicle Wraps
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Web Banners
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Web Design
SOFTWARE EXPERIENCE
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Adobe Animate
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Adobe Creative Suite
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Adobe Illustrator
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Adobe InDesign
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Adobe Photoshop
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Asana
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Breeze
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ClickUp
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Figma
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Google Docs
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Google Suite
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Google Workspace
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Mac OS
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Mailchimp
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Microsoft Excel
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Microsoft Office
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Microsoft PowerPoint
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Microsoft Suite
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Microsoft Windows
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Microsoft Word
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Slack
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WIX
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Zendesk
AWARDS
2018
Nevada Press Association Better Newspaper Contest Awards
First Place: Urban Daily Best Online Advertising
Miss El Tiempo for Las Vegas Review-Journal
2018
Nevada Press Association Better Newspaper Contest Awards
Second Place: Urban Daily Best Online Advertising
Picerne Tiempo for Las Vegas Review-Journal